Shoba is an experienced strategic and marketing professional, building emerging and mature businesses. She is an expert in developing brand strategy and innovative technique that effectively contribute to image building and growth. Her expertise in consultancy comes from a background that spans a wide range of industries across south east Asia and UK. She has a proven record in efficient relationship and stake holder management across industries. She is trained in Behavioural science and also conducts workshops on leadership and motivation & is a transformational speaker. Shoba’s expertise extends to running sessions on Personal & Professional Development in New Zealand. She has been associated with Edenz Colleges, New Zealand and has an outstanding record in creating and delivering sessions on PPF (personal and professional formation) to large number of students from multi-cultural bacdrop. She provides a holistic approach to life which strikes a balnace betwen academic and practical world. As a co-founder of Chocolait Productions Pvt Ltd, Shoba has carried extensive research in the area of child welfare and has been instrumental in bringing out lifeskill programs and several wellness campaigns for over 7 years.The Launch of the edutainment DVD “Sweet Values” for children, has won her great recognition. Self-motivation, out of the box thinking, inviolable belief in herself, competitive drive is what makes Shoba an innovisionary personality.
Background and Current Offerings in New Zealand:Shoba & Sonu are a well acclaimed creative couple, associated with several prestigious organizations for over two decades as consultants under the banner of “The Blue Banana” and “ShobSonu”. They are known for their insight, innovation, integrity and professionalism. “ShobSonu” focusses on building brands and building relationships. It offers effective branding solutions that offer strategic planning and development, visual brand identity, concept development, graphic & web designing, films, conceptualized photography and events. Community outreach programs, specialised workshops and CSR activities also form an integral part of the offerings.As co-founders and directors of Choco Lait Kidz, the couple have been deeply involved in imparting life skills and values to children through edutainment since 2010.With the great success of Choco Lait Kidz, the couple shifted base from India to New Zealand in 2014 to take the CKZ movement to greater heights. They spent 3 years by intergrating with the New Zealand community, offering their expertise and understanding the needs. Now, as NZ residents, Sonu & Shoba are fully geared to impliment the CKZ programs in New Zealand and produce programs to benefit the community at large.
Sonu brings a broad professional experience in creative and effective branding solutions. He is a communications specialist with rich expertise in media and advertising. He is a passionate photographer, filmmaker and director and has etched several visually captivating branding solutions and social awareness films.In addition to providing consultancy, he has worked in advertising, films and television industry in senior management roles in south east Asia and the middle east. Sonu has been an integral part of a feature film which has won the national award for the best feature film of the year. He has also been the branding and communication specialist in East Tamaki Healthcare, a leading healthcare company in New Zealand. Sonu who is also a co-founder of Chocolait Productions Pvt Ltd, has been actively involved in the technical aspects of creation of wellness campaigns and the DVD “Sweet Values”. Creativity, adaptability, flexibility backed with organizational ability sets Sonu apart.
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“The best thing to spend on your children is your time.” - Louise Hart